Miss Gertrude

Miss Gertrude is a hair-styling salon, located on Gertrude Street, at the centre of Melbourne’s creativity. Just like the local community around the salon, Miss Gertrude can be many things – edgy, elegant, low-maintenance, high-maintenance – but above all else, the team of highly trained stylists achieve impeccable, considered results for their loyal clientele. Just like the people in their local neighbourhood, Miss Gertrude cares deeply about sustainability. While we completed work on their brand logo, which we based around a classic beauty-shop mirror shape, our work also went deeper, reflecting their commitment to sustainability through Miss Gertrude’s brand collateral, which uses sustainable ink and paper, their shop fit-out, and the products and ethos they use and represent every day.